MFAA National Conference 2023
The MFAA is the peak body for the Mortgage and Finance Broking Industry. They represent over 14,500 members nationally, providing advocacy, education and business-building support. Their biggest event each year is their National Conference, bringing their members, partners and sponsors together to inspire and inform. With a 2023 event focus on the future direction of the industry, we conceived the theme ‘Future Matters’.
Scope
Event theme
Concept development
Event branding
Signage
Digital marketing
Animation
Staging design
Event photography
Event videography
To bring the ‘Future Matters’ theme to life, we created some dynamic 3D graphics and animations to support key conference messages around leadership, ethics, mental health and innovation. The event branding was then rolled out across a conference video, animations, staging, signage, digital platforms, social, and event collateral.
We also provided event photography and videography on the day, creating exclusive content for members and on-going marketing opportunities in 2024.
The 2023 Conference was a resounding success, with incredible feedback from staff, members and sponsors, and setting yet another benchmark for 2024. After six years working with the MFAA as their lead creative agency, we look forward to continuing to support them on building and shaping the future of broking.
“It was amazing, wasn’t it? You all played a large part in bringing the conference to life from helping us come up with the theme, the branding, to all the post-conference materials we will need for the future… So thank you for your amazing creativity and support. You are fantastic partners to work with.”
— Justine Surin, National Events Manager, MFAA
