- BRANDING / DIGITAL
Sourcing Environmentally Friendly Products
Max Lawson Carpets is an Australian company established in 1980, specialising in natural fibre products sourced from around the world, including wool, alpaca, llama, goat, sisal, combination wool with silk, bamboo and cashmere.
We were approached to refresh their existing brand then design a responsive website that worked as an industry reference and showcase for their extensive range of products. The main challenge was to design a product filtering system which worked to display results over brand, style, make and cut. It was essential that the design worked to make the user experience as straight forward as possible and to allow the customer to book appointments online through the website. The site was also intended to work as a staff resource for easy access to specific product information.
- Max Lawson Carpets
- Identity design
- Brand development
- Website design / development